adidas Active Skin & Mind Trainingscamp

At an exclusive creator event for the adidas Active Skin & Mind male line, eight sports-driven creators had the unique opportunity to experience the innovative products firsthand, gain valuable insights in mental health training techniques and take on none other than FC Bayern star Leon Goretzka in a high-energy soccer challenge. The event combined performance, skincare and competition in a way that truly embodied the adidas Active Skin & Mind philosophy.

Studio Excite was responsible for the planning and execution of all event and content production relevant aspects, ensuring full brand visibility and providing the framework for a successful training day experience.

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Services Provided

Dynamic Event Setup - Sport-inspired space designed for movement and engagement

Concept refinement & implementation

Project management & execution

Venue scouting & event setup

Creative concept for brand integration

Sports & challenge development and design

Direction for social media content assets

Branding & production management

Equipment

Technical & Catering setup

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